Sciùma - Birrificio artigianale

This brand identity & web design project is a concept by Be.Family




Sciùma - Birrificio artigianale

Brand identity / 
Website development

The Client
Sciùma is an imaginary craft brewery. Its origins derived from the dialects of Veneto, where ‘Sciùma’ means ‘Foam’. This naming takes a stand against the belief that it is necessary to tilt the glass while tapping the beer: false! Beer foam is not only an aesthetic factor, it is a fundamental element.

The Objective
With this project we want to enter a new field where illustration and typographic experimentation can find fertile ground, allowing us to work without constraints and to remain faithful to our creative spirit.

The Outcome/solution
We wanted to design bold and gutsy beers that communicate their characteristics at first glance, through illustration and naming. In addition to the packaging of the beers, we rolled-out Sciùma’s brand identity system​​​​​​​ and the design of the e-commerce. The colors are vibrant, the fonts full of character and robust, for a young style that appeals to an equally fresh audience. Sciùma becomes the favorite brewery of anyone who wants to experiment with new flavors, enchanting with its silkscreen prints on glass and coasters to collect.



Year 2021

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Sciùma - Birrificio artigianale
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